> His theory was that it overrides everything. Most people will pick the bigger thing. He was right.

Wouldn't that mean that most people---regardless of culture, education, etc.---would pick SUV over sedans? Is that true?

Granted there are plenty of SUVs in the US, but as far as I can see on the road and parking lots, sedans are still quite popular. I even see a lot of Minis and Beetles, which are even smaller than a regular sedan.