Uh oh, it doesn't mention head speed, or volume throughput. That's a bad sign. The frame doesn't even look as stiff as the Makerbot Replicator, which is pretty miserably slow compared to some of the bleeding edge designs. (ORDbot, Utilimaker) 3d printers with small motors and light frames can be excruciatingly, unusably slow.
It also doesn't say how large the cartridges are. Or how much they cost. It's also got a pretty small build volume, and a completely proprietary toolchain, including model files. (???)
Ah, so it does. Still doesn't say how big they are. ("1 Cartridge prints 13 to 14 mid-sized creations" is a magnificently useless piece of information. The only number that matters here is kilograms. How many kilograms does it mass? Why doesn't it say?)
It also doesn't say how large the cartridges are. Or how much they cost. It's also got a pretty small build volume, and a completely proprietary toolchain, including model files. (???)